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                                                                                                                                                                          电脑下注注册:Hello Kitty进军好莱坞:将打造一部英语电影

                                                                                                                                                                          2019-03-10 14:22 IDC新闻网

                                                                                                                                                                            真是想想都觉得可爱呢——日本最受欢迎的卡通形象之一的Hello Kitty正搭乘飞机前往洛杉矶,准备着自己的好莱坞出道!

                                                                                                                                                                            据报道,当地时间3月6日,日本三丽鸥有限公司(Sanrio)宣布将与美国时代华纳(0,0.00, 0.00%)集团(Time Warner Inc。)旗下的新线影业(New Line Cinema)和Flynn Picture公司合作,为全球观众打造一部Hello Kitty的英语电影。报道称,这部影片将由华纳兄弟(Warner Brothers)发行。

                                                                                                                                                                            Hello Kitty最初设计于1974年,这个年近半百的卡通形象经过了长达5年的电影版权保护谈判后,即将走上大荧幕。除了Hello Kitty之外,此番合作还涉及到三丽鸥公司旗下其他的动画形象版权,包括美乐蒂(My Melody)和蛋黄哥(Gudetama)。

                                                                                                                                                                            “长期以来,Hello Kitty一直都是友谊的象征,”三丽鸥公司CEO辻信太郎(Shintaro Tsuji)在接受采访时表示,“我们希望能够通过Hello Kitty的电影,将这种友谊之爱播撒到全世界。”

                                                                                                                                                                            消息一经发布,当地时间3月6日,三丽鸥公司的股价大幅上涨了12.1%,创下了自2011年3月16日以来的最大盘中涨幅。投资者预计,这也将给三丽鸥公司下一财年的盈利复苏带来利好——该公司已经连续五年利润下滑,而2019年年初至今,三丽鸥的股价上涨了17%。

                                                                                                                                                                            “对于Hello Kitty走上好莱坞星光大道这件事情,市场的普遍预期非常乐观。” Securities Japan Inc。驻东京的首席市场策略师Masayuki Otani表示。

                                                                                                                                                                            Hello Kitty并不是第一个前去美国“捞金”的日本卡通形象,越来越多的日本动漫公司和美国制片公司合力为广受欢迎的日本动漫人物制作电影已然成为了一大趋势。2019年5月,由日本精灵宝可梦(The Pokemon Company)、美国传奇影业(Legendary Entertainment)、日本东宝株式会社(Toho Company)和华纳兄弟联合制作的《精灵宝可梦:大侦探皮卡丘》将在美国上映。

                                                                                                                                                                            而在2018年1月,任天堂(33.4, -0.42, -1.23%)(Nintendo Co。)与美国照明娱乐(Illumination Entertainment,小黄人制作公司)宣布,将打造超级马里奥的动画电影。此外,美国派拉蒙影业(Paramount Pictures)和日本世嘉(SEGA)也一同为刺猬索尼(45.95, -0.45, -0.97%)克(Sonic the Hedgehog)打造了电影。